Creating A Culture Of Success In Your Small Business

What makes the difference between a small business that does ok, and one that has truly exceptional success?

Author Jim Collins put together a research team who studied the most successful companies attempting to answer that question. That research produced the classic book “Good To Great”.

And through all the research, statistics and strategies, the characteristic that stood out, the link between all these great companies – discipline.

Day after day, month after month, year after year, these exceptional corporations focused on building a culture of disciplined people who took disciplined actions, creating a company that each of them could be proud of.

While “discipline” was at the top of the list, there were other characteristics that showed up again and again in these successful companies.

Characteristics Of Successful Companies


So how does this apply to you?

Well, chances are you’re reading this blog (and others like it) to get some ideas on how to make YOUR business more successful.

And if you think about it, the characteristics of successful companies are a great place to start.

How Do You Measure Up To The Best Companies?

How disciplined are you? It takes serious discipline to stick to your plan and stay true to your strengths while your business competitors are chasing fads.

How consistent are you? Do you give all your clients and customers an equal high level of service, day after day, month after month, year in and year out?

How focused are you? Do you accomplish, on a daily basis, those items in your business or marketing plan, or does your attention jump from one thing to another?

How demanding are you, especially of yourself? Do you have high standards for yourself and do you make sure you live up to them?

Are you systematic and precise in how you approach each different area of your business, like customer service, marketing and accounting?

How responsible are you? Are you accountable for your results to your customers and clients and in what ways do you show that?

You see what I’m saying?

If you take a few minutes to answer these questions as truthfully as possible, you’re most likely going to identify a couple of areas you can improve on immediately.

So don’t stop there.

Inquiries That Will Move You Into Action

– What can I do differently that will help me be more disciplined?

– What are 1 or 2 things I’ll STOP doing in order to improve my focus?

– What systems does my small business need in order to perform more effectively and create a more discipline workplace?

– How can I be more rigorous in my time management in order to be more productive?

– What am I doing that insures that I’m being accountable to myself and my clients? What systems can I use to ensure I’m being accountable to myself and my customers?

There’s no magical answer for how to create a successful small business. There’s no one thing you can do that’ll guarantee success.

Just start by understanding what other successful companies do, and then do the same thing.